Shwapno earlier trained farmers on the best practices of medicine/chemical application on plants and harvesting out of which 200 farmers will send products from the southern belt.
Shuddho, a new brand by Shwapno (a retail chain owned by ACI Logistics) was launched as a part of efforts to sell safe vegetables and crops in the country.
Shwapno earlier trained farmers on the best practices of medicine/chemical application on plants and harvesting out of which 200 farmers will send products from the southern belt.
Sabbir Hasan Nasir, executive director of ACI Logistics, launched the brand at a programme in the capital where 20 of the trained farmers were present.
Nasir said the training initiative will serve as a bridge between the farmers and the consumers.
He said, this initiative will not only financially benefit the farmers, but also ensure the quality foods for the customers.
Saiful Islam Malek, a farmer who was trained under the initiative said, “Shwapno taught us about the best practices of vegetable farming.”
“It also informed us about the pre harvest interval or PHI which means how long we have to wait for harvesting after applying pesticides on vegetables.”
Salah Uddin, assistant manager for protein and perishable category at ACI Logistics said, through the training, the farmers were made aware of the effects of medicine overuse and how to grow chemical-free vegetables.
The trained farmers were also awarded with different gifts at the launch ceremony.
